California Roll / Snoop Dogg feat. Stevie Wonder & Pharrell Williams / Warren Fu / 2015

California Roll / Snoop Dogg feat. Stevie Wonder & Pharrell Williams / Warren Fu / 2015


Footnotes

Because it was three superstars I was aiming for 'event video' vibes. The kind of pop culture thing like when MJ would shut down prime time for his premieres. My initial concept was a spin on Star Tours. It was Pharrell's idea to make the LA futuristic-Egyptian hybrid, and Snoop's idea to make the actual ride take place in the 40s—which then takes them on a journey into the future. ➡︎


Sources

◼︎ Snoop’s vid with Stevie and Pharrell for “California Roll” is set in a LA-Cairo future worl / Kim Taylor Bennett / Noisey / 2015


Neon Rooftops of LA / Drew Ganyer / 2016

Neon Rooftops of LA / Drew Ganyer / 2016

Interiors: Her / 2014

Interiors: Her / 2014